Welcome to Behind the Confidence, a video series about the real, unfiltered journey to self-belief. We talked to four health and wellness pros who prove true confidence doesn’t stem from a “like,” nor does it magically happen overnight. It’s about finding what makes you feel good physically, mentally, and emotionally.

Confidence isn’t a new concept to Jenné Claiborne, the vegan blogger behind Sweet Potato Soul. It’s something she’s felt since she was a child. And not much has changed—she still stands out in a crowd and radiates self-assuredness. In this video, Claiborne talks about where her inner strength comes from and the moment everything clicked for her.