At Greatist, we prioritize the medical and editorial integrity of our content. This means setting strict standards around how we create content, how we choose products to cover, how we evaluate brand partners, and how we use language.

Our approach to content creation

The Greatist team is committed to bringing you accurate, trustworthy, and unbiased health information. Each piece of content is developed by our in-house editorial team in partnership with expert writers, medical reviewers, and fact checkers. We appreciate your curiosity about our editorial process and are proud to share our rigorous standards with you.

Our approach to product selection

We know trust is earned, so we’re happy to share more about how Greatist evaluates and selects the products we cover in our content. We aim to create content that is balanced and objective. To this end, we maintain a healthy separation between our editorial and business teams throughout the content creation process for product reviews, product roundups, and articles with shopping links.

Our approach to diversity, equity and inclusion

We are committed to actively engaging and amplifying a wide range of voices, identities, and perspectives to ensure that our content and our culture reflect the diversity we see in our everyday world.