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Greatist wants to help you find what’s good for you. Not like "eat your vegetables, they're good for you." More like “here are some choices you can realistically make and feel good about.”

Sure, our articles are science-backed and expert-approved. But we're not the experts—we’re like your friend who’s a little further along—and we know who to turn to for answers and ideas that cut through the noise. We'll empower you to improve and celebrate you when you get better. We're non-judgmental, open-minded, and totally get that the struggle is real—because we've been there too.

We believe:

That there's no one way to be healthy. What’s good for you is what you’ll stick with, and you’ll stick with what you enjoy. 

That healthy is about you—how you feel, why you care, and what you're doing about it. 

That healthy is for everybody and every body. Not about expensive clothes or hard-to-pronounce foods.

That healthy is about becoming a greatist: letting go of trying to be perfect—and simply trying.

And so it’s our mission to spread this healthyish attitude around the world. 


Authentic No false promises, no bullshit. We're all about doable change.
Unafraid We’re ballsy because this stuff is important. Conventional wisdom can suck it.
Empowering We give you the tools. You make the rules!
Dependable We care about you, not clicks. Every article is triple fact-checked, cited, and expert approved.


Some of the world's most qualified professionals make up our best-in-class Expert Network. They verify the studies, question the sources, and offer guidances based on their experience. No fact-based article goes up without approval from at least two carefully curated experts.

The Greatist Expert Network is made up of some of the world’s best and smartest certified professionals. They verify the studies, question the sources, and offer advice based on their experience and expertise.

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