45 that are backed by science ways to lose weight

To help you reach your goals without going insane or feeling deprived, we’ve teamed up with DietBet, a “social dieting” company that uses community, (friendly) competition, and money to motivate people to drop a few pounds in four-week contests.

How’s it work?

  • Sign up on the challenge site, post your starting weight and two photos, and prove you’re committed by putting $30 on the line. Why pay to lose weight? Because at the end of the challenge, all the money put into the original “pot” is split up among those who reach the target goal. And most of us would rather win money than lose it, right?
  • For more and even better motivation, tell your friends (and family and coworkers and mailman… OK, maybe not that last one) to sign up too! See, this challenge is all about support, and the more people who join, the more you can all inspire each other to hit the gym after work, cheer one another on when someone adds a half mile to their run, and help each other know that one bad day of eating doesn’t cancel out all the good.
  • For four weeks starting February 18, everyone can post photos and blog entries about their progress, difficulties, successes, whatever—and anyone can comment to provide that much-needed support or a simple “thanks” for an inspiring story or great tip. We’ll also be posting advice to help you out, but there is no set diet plan—you figure out what works best for you when it comes to exercise and eating because you know your body better than anyone else does.
  • At the end of four weeks, everyone weighs in again. The money that everyone paid to participate is pooled together and split up among everyone who loses 4 percent of their starting weight. So if you weigh 175 pounds at the start and lose 7 pounds, you’ll get a little moolah.

You in?