Public restrooms are full of awkward situations. Maybe you hear two people having a loud conversation between stalls or you realize there’s no toilet paper left when it’s too late.

That’s nothing compared to the struggle of using public bathrooms when you’re genderqueer or transgender. Imagine wondering every time you enter a restroom if someone will question (or worse, harm) you because they think you’re using the “wrong” one.

That’s exactly what deodorant company Secret captures in their latest ad. Androgynous queer artist Karis Wilde illustrates the struggle of using a women’s bathroom when you don’t conform to societal expectations of what women look like:

Of course, we know Secret is just trying to sell us deodorant by showing us how well their product works in stressful situations, but we love the way they’re doing it.