UFC fighters talk a big game, but even seemingly unstoppable stars like Ronda Rousey have to deal with defeat (remember the fight with Holly Holm?). As cliche as it sounds, it’s a reminder nobody’s perfect—we’re all just human. That’s the main message Rousey shares in Reebok’s new #PerfectNever campaign. Check out the captivating promo video for tons of motivating one-liners, like “perfect never gets to silence its critics.”

The advice doesn’t just apply to top athletes. As Rousey pointed out at the campaign’s launch event, social media creates a culture where many of us feel pressured to make our lives seem perfect. “Everyone’s on a first date with the world all the time,” Rousey said. “They don’t want to show their flaws.”