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Finding a quality cannabidiol (CBD) brand is like searching for a needle (a *really small* needle) in a haystack. There are a lot of duds out there, and some companies have pathetically low standards.
But when you’re planning on putting something into your body, you want to buy from a brand that takes its business as seriously you took binge watching “Squid Game.”
One brand you might find hanging out in the CBD Wild West is Absolute Nature CBD. Founded in 2019 and based in Dallas-Fort Worth, Absolute Nature is still pretty new to the scene.
Sooo should you give Absolute Nature CBD the green light? We dug into the brand and its products to help you decide. 👇
- Third-party testing. The brand performs third-party testing and includes contaminant info on its certificates of analysis (COAs) for most products.
- Money-back guarantee. Not happy? The brand has a 30-day return policy, so you can return products that aren’t your jam for a full refund.
- Free shipping. Absolute Nature ships its products for free throughout the United States.
- Generous assistance program. People with low incomes, people with disabilities, first responders, and veterans are eligible for a 60 percent discount.
- Limited customer feedback. The company is pretty darn new, so it’s tough to find reviews from third-party review sites.
- The website kinda sucks. The Absolute Nature site needs a revamp, because right now it ain’t easy on the eyes.
- Not so natural? Absolute Nature claims to use organic ingredients in its products, but we couldn’t verify this.
- $$$$. Pricing is higher compared to other CBD brands.
- Some COA issues. Some products have older COAs or are missing contaminant info, which is a bit of a red flag.
CBD terms to know
Here’s a rundown of some common CBD lingo:
- Cannabinoids are compounds from the cannabis plant. Tetrahydrocannabinol (THC) and CBD are the most abundant cannabinoids in the plant, but there are others!
- Terpenes are aromatic compounds that provide cannabis products with their distinct aroma.
- Flavonoids are chemicals with antioxidant properties that are found in many plants.
- Full-spectrum CBD products contain the whole shebang of cannabinoids, terpenes, and flavonoids, including very minimal amounts of THC (but never more than 0.3 percent).
- Broad-spectrum CBD contains all the cannabis plant compounds but zero THC.
- Isolate products consist of pure CBD — it’s isolated, if you will.
Most of the Absolute Nature CBD line consists of full-spectrum products, which means they contain all the cannabinoids, terpenes, and flavonoids found naturally in the cannabis plant — including trace amounts of THC. So if you’re interested in steering clear of THC, Absolute Nature might not be the brand for you.
But keep in mind that CBD by definition contains less than 0.3 percent THC, which is a really tiny amount, so you won’t get “high” when using it.
The potency of Absolute Nature products varies depending on the form but tops out at 1,000 milligrams (mg), so its products aren’t considered super potent.
The brand offers CBD in several forms:
The downside? The products aren’t cheap. Compared to other CBD brands, they’re priced on the higher side. But the brand does sell a few product bundles, which can help you save some cash.
We scanned Absolute Nature’s site for its best products and put them all through a thorough vetting process to determine the best ones. All the products below passed that vetting process, meaning they:
- don’t make any unsupported health claims
- have one or more up-to-date COA(s) available that include potency, THC percentage, and contaminants (pesticides, heavy metals, etc.)
- haven’t received any warning letters from the Food and Drug Administration (FDA)
Remember that CBD isn’t regulated by the FDA (although they can send warning letters to companies), so it’s hella important to be thorough when researching any products you want to try.
- Price: $99.99
- CBD type: full-spectrum
- Potency: 1,000 mg per 30-mL bottle
- COA: available online
You typically place CBD oil under your tongue to allow it to absorb into your bloodstream, which is one of the quickest ways to feel the effects of CBD. The downside to oils is that they’re not pre-dosed, which can make finding the right dose for you a little tough.
The cool thing is that Absolute Nature designed a special dropper that’s supposed to make it easier to get the right dose — and avoid a sticky mess from leaks.
Almost all customer reviews for this product are positive. People say the shipping is fast and the oil is effective. A few people complain about the strong, earthy taste, but even then, it isn’t a deal-breaker.
- Price: $49.99 – $89.99
- CBD type: full-spectrum
- Potency: 30 mg per gummy
- COA: available online
Yummy yummy yummy, you’ve got gummies in your tummy.
These tasty fruit gummies contain full-spectrum CBD, which means they’ve got CBD plus an assortment of other cannabinoids, terpenes, and flavonoids. If you’re comfy with THC, this is a big plus, because research suggests that all these compounds work best when they’re kept together — this is commonly known as the “entourage effect.”
Bonus: They’re also vegan and naturally flavored.
Out of 14 customers reviews, only one person complains that they wish the gummies were more potent. Everyone else says these gummies are tasty and effective AF.
- Price: $89.99
- CBD type: full-spectrum
- Potency: 30 mg per softgel
- COA: available online
According to 8 reviewers who give this product 5 stars, these softgels work great. One reviewer also says that the brand offers top-notch customer service.
The company makes a lot of claims about its products, including that it uses USDA-certified organic ingredients.
Unforch, we couldn’t find the brand listed in the USDA Integrity database. Absolute Nature also says it manufactures its products in a Current Good Manufacturing Practices (cGMP)-certified facility, but it doesn’t provide proof of this.
That doesn’t mean the company isn’t using organic ingredients or following cGMPs; it’s just not certified by a third party.
The good news: The COAs are super easy to locate. You can find them listed and linked on each product page.
The bad news: Some products (like the Full-Spectrum CBD Topical Salve) don’t have an up-to-date COA, and some (like the Full-Spectrum CBD Cooling Roll-On) don’t have contaminant testing results.
Since Absolute Nature is basically a baby in the CBD world, there aren’t many reviews on third-party sites. The company doesn’t even have a Better Business Bureau profile (yet).
What we do know is that the reviews on the brand’s website are overwhelmingly positive, and people seem to be very happy with the customer service.
The brand also has a 30-day return policy and offers free shipping to all 50 states.
We wouldn’t be very helpful if we left you without a useful guide for picking out a CBD product from the Absolute Nature line.
Here’s what to ask yourself before spending your hard-earned green:
- What kind of relief am I after? Do you want a product to help with stress relief? Products you ingest, like pills or capsules, are ideal for full-body effects. On the flip side, topicals like creams can help target specific painful areas such as sore muscles.
- How potent do I need the product to be? Newbies should consider going with a product that’s on the milder side. If you’re a seasoned CBD pro or have chronic pain, you might want a higher dose.
- What’s in that stuff? Look at those ingredients! Is there anything there that might piss off your skin or tummy? Skip it. Sometimes CBD products also contain extra ingredients that provide extra benefits, like melatonin for sleep. But keep in mind that there isn’t a ton of research on how CBD interacts with other vitamins and supplements — so proceed with caution.
- Where’s the freaking COA? A legit CBD company will make it easy as pie to locate a product’s COA. If you can’t find it, it’s more than a year old, or it’s not detailed, that’s a red flag 🚩. You can always email the company to see if they’ll send you a copy too.
OK, so we’ve talked your ear off about CBD. But how do you actually use it?
That depends on the form of CBD you’re using:
- Topicals (creams, lotions, etc.) go right onto your skin. You rub them exactly where you’re feeling pain or soreness.
- Ingestibles like gummies and capsules, you take by mouth. These deliver full-body effects and are pre-dosed. The one downside is that you have to digest them before they start to work, so it can take some time before you start to feel ’em.
- Oils usually come with a dropper that you’ll use to put the oil under your tongue or mix it with body care products like lotions. So they’re pretty versatile. Putting them under your tongue is one of the quicker ways to feel the effects of CBD.
There’s not a lot to worry about when it comes to CBD. Research shows it’s mostly safe to use.
Obvi, there are some exceptions. It’s unlikely, but some people can end up with side effects like:
None of these are particularly serious, though.
But it’s still a good idea to have a chat with your doctor before popping a CBD capsule or gummy. That’s because some medications and supplements may interact with CBD.
And skip the bowl of mixed nuts when taking CBD. A high fat meal can skyrocket CBD blood concentrations, which can dramatically increase your risk of experiencing side effects. Big yikes 😬😬😬.
Research on CBD’s benefits is still in progress, but there’s nothing wrong with trying it out. Most available evidence suggests that CBD is safe to use and produces really minor (and rare) side effects.
Just make sure to check with your doctor and search for a legit brand before dropping that cash.
If you’re considering Absolute Nature, you’ve got plenty of CBD goodies to choose from — but remember to double-check that the product you’re looking at has an up-to-date COA and contaminant results, pls!