Adam Bornstein is Greatist's Naked Truth columnist, a New York Times best-selling author, and the founder of Born Fitness, a company that specializes in personalized online fitness and diet coaching. Bornstein is an award-winning fitness and nutrition writer and editor and has been named "one of the most influential people in health." He is the author of seven books (including three fitness best sellers), is a columnist for Muscle & Fitness and Men’s Fitness magazines, and a fitness advisor for Arnold Schwarzenegger. His work has been featured everywhere from The New York Times and Fast Company, to ESPN the Magazine and GQ.
He was previously the editorial director for LIVESTRONG.COM and before that, fitness editor for Men's Health.