What makes you beautiful? One Direction had a few answers. But that's beside the point—and so 2011. Now there's an awesome new campaign using the hashtag #WhatMakesMeBeautiful. The cool thing? The focus isn't on anything physical.

Project Heal, an organization that helps men and women who can't afford treatment for eating disorders, is asking people to complete the sentence "What makes me beautiful..." to raise awareness and support for National Eating Disorders Awareness Week on social media. The posts focus on attributes like happiness, kindness, a sense of humor, and even one woman's sweet dance moves. And they reminds us there are so many different ways to define beauty.

Check out some of the inspiring photos from the campaign below:

#WhatMakesMeBeautiful

#WhatMakesMeBeautiful

#WhatMakesMeBeautiful
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