Last month, Kendall Jenner shared a photo of her Christmas tree with her 72 million Instagram followers:
The frosted white tree was quickly upstaged by Jenner’s bold pink walls. The reality TV star and model didn’t paint her living room the bubblegum hue known as Baker-Miller pink on a whim.
"Baker-Miller pink is the only color scientifically proven to calm you and suppress your appetite," Kendall wrote in a story on her app. "I was like, ‘I need this color in my house!’”
We give props to Jenner for doing her research. Studies have found that Baker-Miller pink made participants feel more Zen and less hungry. Most notably, when a prison in Seattle painted the color on some of its walls, the number of outbursts from inmates decreased.
The only problem with these findings? They’ve been impossible to replicate. So, Jenner is wrong when she says the color's psychological impacts have been “scientifically proven.” A correlation was shown in a handful of studies, but the theory hasn’t stood up to the test of time. Subsequent scientists have alleged researcher bias and poor study design are to blame for the false initial findings.
We're not saying you should avoid the color. If you like it, go ahead and paint it all over your home. But don’t expect this shade of pink to magically make you relax and eat less.