Clothing ads aren't exactly waiting in our Netflix queue, but we can't stop watching the video for H&M's fall campaign. Women of all shapes, sizes, and skin colors smash female stereotypes in the 70-second spot. The ad sends a not-so-subtle message: Being a "lady" can mean whatever the hell women want it to, from dominating a business meeting to grabbing your stomach rolls. We know, we know, they're just trying to sell us clothes, but we're all about any ad that spreads a strong message and highlights diversity.

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